While Rogers finished 2024 in the black, it’s skeptical that 2025 will be as lucrative. The Canadian carrier’s stock guidance for 2025 expects to grow in the zero to three percent range this year.
Bloomberg analysts expected Rogers to earn around $1.36 per share, but the telecom beat expectations by marshalling up to $1.46 per share. Rogers’ revenue grew seven percent, which is a little below its own projections, but overall, not bad.
In the fourth quarter, the company made $5.5 billion CAD and added 95,000 wireless users. The telecom also cited a 14-point improvement in its churn rate compared to last year. Ending the year, this pushes Rogers’ revenue over $20 billion CAD.
Over 2024, Rogers highlighted its move to buy the majority of MLSE, its partnership with Xfinity and its industry-leading 623,000 new internet/mobile phone customers for helping it lead the pack over the year. That said, it’s expecting fewer new additions moving forward as the government slows down immigration into Canada.
Looking into 2025, the telecom is expecting to continue its wireless growth but will lose legacy TV and satellite customers. Part of this will be people migrating to internet-based TV solutions like Rogers Xfinity TV. The company is also expecting growth in its traditional media businesses.
There is no mention of the recent legal charges from the Canadian Competition Bureau levied against the company. This institution alleged that Rogers used false advertising to sell its products on December 23, 2024, so it’s expected that this legal battle will unfold throughout 2025.
